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Upgrade to WineDirect Payments

Take advantage of our fully-integrated payment processing solution, featuring enhanced security, exclusive features, unparalleled customer service and low rates. Get started today!

Here's what you get:

  • Fully-integrated processing solution with competitive rates
  • Exclusive features including Credit Card Updater
  • EMV Terminals (US only at this time)
  • Enhanced security, fraud protection & PCI compliance
  • Dedicated concierge support 24/7


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A team you can trust

WineDirect Payments is powered by Change Merchant Solutions, the leading provider of payment processors serving more than 1,000 wineries since 2006. From end to end, our platform was designed to help you increase sales, reduce costs and process more efficiently. And it's all backed up by best-in-class service and security.

Reduction in card declines. Fewer declines = more sales.
Average client savings on processing.
Wineries that count on us to support their WineDirect processing needs.
0mil +
Orders processed through our system each year

Get Access to Exclusive Features

We've developed tools to make processing payments even easier. Take advantage of our credit card updater to reduce card declines up to 50%, offer your customers same day refunds, access a chargeback resolution center (US only), and increase sales and brand loyalty with our custom gift card program. Plus, the latest anti-fraud technology for online purchases with 3D Secure and within your tasting room with access to EMV Chip Readers (US Only).


Enhanced Security and Compliance

Protect your winery's financial data and guarantee a secure checkout experience for your customers. Our payments solution adheres to industry-leading PCI Data Security Standards (PCI-DSS) and we offer a range of tools to help you meet PCI compliance, as well as $100,000 in protection against a data breach.

Real Transparency. Real People. Real Results.

We're trustred by 1,800+ wineries to help boost DTC sales and we pride ourselves on understanding each and every one of your winery's unique needs. All of our payment services are seamlessly integrated to give you and your own customers a premier, secure, and effortless processing experience. If you're in need of a one-stop-shop for all things payment-related, WineDirect has you covered.

You all were extremely responsive and helpful. Outstanding support! Never had an easier onboarding or launch with a payment solution.

Brian Ball | MA(i)SONRY Napa Valley

WineDirect has been instrumental in helping us grow DTC sales in our tasting room and online. Their innovative use of technology across the spectrum has saved us an incredible amount of time and money. Their powerful tools help us provide better customer service and upsell. WineDirect truly listens to their clients!

James King | King Family Vineyards

Upgrade to WineDirect Payments